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An Ethical Home Based Business
The ONE Group Multi-Channel Enterprise
has been designed to incorporate the best
elements of marketing and distribution,
combining ALL forms of direct sales and
traditional retailing channels with specific
criteria for each.
Its foundation can be found in the Network
Marketing model, which allows people the
best opportunity to create wealth with their
time and effort involving very little financial
risk. A Multi-Channel Enterprise, however,
goes much further, with special arrangements
for Fundraising, Home Presentations, Retail
and Health Professionals. Additionally,
Retail Outlets are supported by our
Independent Representatives through instore
promotional activities and the
necessary margins they require to run their
businesses. The wonderful part is that it is
now evident that all these methods can coexist
and, in fact, flourish together.
HOME SHOPPING PRESENTATIONS
In the comfort of a home environment, a
Representative can share the unique qualities
of ONE Group’s products AND it’s exciting
income opportunity with friends, family and
associates.
ONE Group’s Home Shopping Presentation
system offers Representatives the opportunity
to develop a business to suit their financial
and lifestyle goals while providing good cash
flow, with up to 30% of the retail price of
each order, paid to the Representative as a
Customer Bonus.
ONE Group’s exclusive Host Gift, the
Ambrosia Essence, with a retail value of
AU$89.95* (incl GST), can only be purchased if
hosting a Home Shopping Presentation.
Representatives purchase Ambrosia Essence at
the subsidised price of only AU$12.95* (*subject to price change) (incl
GST).
The Ambrosia Essence is an extremely potent
combination of eight highly effective herbal and
flower extracts to soothe, tone and renew the
skin. Extremely effective for stretch marks and many skin conditions,
this exclusive product is
only available for home
shopping hosts.
STRATEGIES FOR BUILDING YOUR ONE GROUP BUSINESS
There are a number of ways to build your
ONE Group business. Choose strategies that
work for you and that suit your time and
budget. Your strategies should reflect your
skills, existing networks and general
situation.
Choose a maximum of three strategies. One
of these should be central to your approach
with the other two feeding into it. You
should reassess your strategies after working
them for 12 months.
1. TALK TO YOUR FAMILY & FRIENDS
Be professional. This requires being
organised, so writing a list of people who
might be interested in the products and/or
the business opportunity. When someone is
not interested, DO NOT try to convince
them, ask if they know someone who might
be. The best way to do a presentation while
you are still learning is to use your Upline or
Sponsor in joint meetings or three way
phone calls. Make sure that you leave a
copy of the Organic & Natural Living paper
or a copy of the ONE Group Overview with
prospects.
2. 100 NEWSPAPER STRATEGY
Normal
direct marketing generates a response of less
than 0.2% if it is not specific. The response
rate goes up substantially if targeted
correctly, anything up to a 12% return has
been achieved.
This is how it works. You strategically place
100 newspapers monthly in locations where
people who relate to wellbeing frequent.
Locations that promote health are a good
start, gyms, health professional waiting
rooms, places where mothers with young
children visit etc.. You should ask
permission of the Manager/Owner before
leaving the publication anywhere. Always
ask how many clients visit the location over
a month. That will give you a guide as to
how many papers to leave. Any calls you
receive will be from people wanting more
information, so your conversion rate will be
very high. Using this method, you are not
selling they are buying!
3. GROUP MEETINGS
These might be held
in conjunction with, or supported by, your
sponsor as you learn the business and then
later with those you have sponsored. Public
talks have shown consistent returns for those
who organise them. In fact, historically, 20%
of people who attend these talks have become
Representatives and it is not unusual that a
further 30% of attendees become Preferred
Customers. For this strategy to be successful
you need to have people attend the meeting
and you need to follow up those who
participated. A PowerPoint presentation
covering the main topics for a presentation
can be downloaded from the Member’s Area
of the ONE Group website.
It is usual to have an attendance of 2-3% of
the number of invitations you put out. That
is, if you distribute 1,000 invitations, you
can expect between 20 – 30 people to attend.
Knowing this allows you to determine how
big or small you want your presentation to
be. NB: Invitations need to be targeted and
not just placed in letterboxes.
4. ADVERTISING
If you choose to
advertise in your local paper or magazine,
school newsletter, childcare centre
newsletter etc. please remember that all ads
must be approved, by ONE Group, prior to
publication. Send your request to
advertising@onegrp.com.
Large or expensive ads are not necessarily
better – the best results are generally
achieved from ads of $15 - $150.
Using key words and phrases such as
“organic” “worlds first” “new to . . .”
“Unique network marketing model" have the
best results. Use your own creativity to
create a great result!
5. STALLS & EXPOS
Larger expos or
regular markets are treated like retail outlets
and must be allocated. You can request them
from the Member’s Area of the ONE Group
website. Click on “Retail/Markets/Expos”
then click on “Allocation Request”. As with
advertisements, don’t assume that the more
you spend the more you make.
The key to success in these activities is the
number of quality leads you obtain. Running
a “free raffle” will give a LOT of leads to
follow up, however they may not really be
interested in what you have to offer. You are
much better obtaining qualified leads by
asking the right questions. Do organic
products appeal to you? Do you buy
organics? Are you interested in a home-based
business? Having good quality leads will
generally produce a better result.
6. THE WEB
Build your business on line,
through email and online advertising. You
have two websites as soon as you join as a
Representative, these are:
http://username.mionegroup.com for general
information and product ordering and
www.mienterprize.com/?username for the
business opportunity details.
7. HOME PRESENTATIONS
This can
generate a significant cash flow on the night
and will potentially provide you with both
regular customers and new Representatives.
A unique product – Ambrosia Essence has
been created by Narelle as an exclusive host
gift. Guests can receive up to 20% discount
on their orders which will be delivered free
if the order exceeds $100.
8. FUNDRAISING
A unique opportunity
exists where schools, sporting and social
clubs, church groups and the like can have
their very own fundraising website. As with
retail outlets, markets & expos, you will need
to request allocation of any organisation you
wish to approach. In the Member’s Area click
on “Fundraising” – then click on “Allocation
Request”. Organisations will receive up to
30% of the retail price of products ordered
through their website.
JOIN THE TEAM
If you only want to try the products, you should choose to become a
Preferred Customer and just buy the products when you need them. As
a Preferred Customer, you buy direct from ONE Group at a discount of
up to 20% off the retail price depending on the size of the order.
Or, if you want to start a home-based business you will need to enrol
as a ONE Group Representative. As a Representative you buy direct
from ONE Group and will receive discounts of 10%-50% off the retail
price depending on the size of the order. Remember to read the Terms
& Conditions.
The first thing to do is complete an Application & Agreement by going
to your sponsor’s website
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Eric SmithIndependent Representative
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